Revolution Beauty, which expanded into Walmart earlier this year, has launched an exclusive makeup collection inspired by the holiday film, Elf, inviting consumers to transport themselves to the North Pole and help spread holiday cheer.
The Elf x Revolution Beauty collection includes 10 nostalgic products ranging from Santa red lip gloss to glimmering highlighters and eyeshadows.
Timed with the 20th anniversary of the Christmas movie, the festive Elf-inspired cosmetics collection is available in-store and online at Walmart, starting November 4, 2023.
The collection is also available virtually on the Avakin Life gaming app, where gamers can put the makeup products on their avatars—making Revolution Beauty the latest beauty brand to enter the metaverse.
