Sainsbury’s will be the first UK retailer to roll out cardboard punnets for all mushrooms across all stores.
The change will have rolled out to all 13 own-brand lines including top sellers such as whole baby button, closed cup, organic and chestnut mushrooms by the end of January.
Customers can currently purchase bySainsbury’s and SO Organic mushrooms in cardboard punnets in all stores and online, and the change will affect Taste the Difference lines by the end of January.
Claire Hughes, director of product and innovation, said: “As part of our Plan for Better commitments, we are trying to reduce plastic packaging across our own brand ranges. We are delighted to introduce cardboard punnets for our own-brand mushrooms. Making a collective effort with suppliers to increasing recycled content and recyclability for all customers has helped achieve our biggest ever plastics removal so far. The initiative reflects our commitment towards a healthier and more sustainable future as we continue to look at ways to innovate our packaging and reduce and replace plastic where possible.”
The film packaging can still be recycled at one of Sainsbury’s front-of-store flexible plastics recycling points - available in all Sainsbury’s UK supermarkets.
