Simply is making waves in the prebiotic soda category with the launch of Simply Pop, a fruit-forward beverage line designed to support gut health and immunity. Packaged in 12-oz. shelf-stable slim cans, Simply Pop delivers 6 grams of prebiotic fiber, Vitamin C, and Zinc, offering both functionality and refreshment.
A first for the fast-growing segment, Simply Pop contains 25-30% real fruit juice from concentrate, with no added sugar. The lineup features five flavors—Strawberry, Pineapple Mango, Fruit Punch, Lime, and Citrus Punch—all inspired by Simply’s well-loved juice offerings.
“The sleek, slim cans not only enhance convenience and portability but also ensure longer shelf life without compromising taste,” said Becca Kerr, CEO of Nutrition at The Coca‑Cola Company. The packaging was carefully designed following extensive consumer feedback and taste testing to align with Simply’s trusted brand identity.
With a playful visual identity and a focus on digital and influencer-driven campaigns, Simply Pop will roll out in select regions this month, available online via Amazon Fresh, before expanding nationwide in 2025.
