grupo boticário in brazil developed a new way to test lipstick that provides a simple, engaging, and sanitary experience for customers. the sampling lipstick is a single dose of lipstick &ldquoprinted&rdquo on coated cardboard through a process similar to graphic printing.to test, the customer simply removes the plastic film, folds the cardboard in half and applies the lipstick directly to her lips, without needing to use her fingers to spread the lipstick on.each sampling lipstick is used once and then disposed.this simple, easytouse sampling solution offers customers in brazil a realistic preview of the lipstick colour and texture and gives them confidence to purchase the product.the &ldquosingle dose of lipstick&rdquo for boticário are printed by ycar artes gráficas.
