the new england confectionery company announces the launch of its new sweethearts candy packaging and its "color your own" contest for children in celebration of valentine&39s day.  necco has launched this to invoke kids&39 creativity.  the hearts first became a wedding day favorite, bearing messages meant for the bride and groom, however, soon the entire family began to enjoy the confectionery treat. source httpwww.necco.comseasonalvalentinessweetheartshothearts.aspx
