design agency essen have recently completed a packaging and rebranding project for tangent garment care, a stockholmbased company committed to the development of organic garment and shoe care products that aim to ensure longevity. their design solution &ndash a simple, utilitarian, monochromatic typographical approach &ndash delivers a sense of information purity through the rejection of superfluous language or superficial graphic detail and choosing to divide content only by the uppercase and lowercase typesetting of a neutral sansserif. a subtle combination that works well to convey a collective brand practicality and researched effectiveness, and the open and honest use of natural ingredients in each product&mdashappropriately placed at the centre of each label.follow bp&orssfacebooktwitter if you liked this then you may also like
