hills design have completed some really exciting new branding and packaging for wolfy&39s porridge pots, produced by kitchen garden foods ltd. the identity we created sets out to be compelling and playful, while always allowing for engagement with a broad consumer base. the paw prints that interlink with the type subtly suggest a character behind the identity and also allow the symbol of the paw to become synonymous with the brand.  distinctive colours and quirky typography help distinguish the varying flavours. sourcehttpwww.packagingoftheworld.com201402wolfysporridgepots.html
