inkjet printhead the xaar 1001 is a main element of an increasing number of directtoshape inventive digital decoration systems emerging in the market. many of these systems that offer the possibility of considerable cost savings to beverage producers will be displayed at drinktec. printing text as well as full colour images straight onto pet, metal and glass containers is an extremely efficient procedure. it cuts out inventory and materials, minimizes time to the market and avoids many of the expenses related with using sleeves or labels. text and images can be completely variable if needed so that every container can be innovative for targeted marketing promotions or traceability intentions. along with these, it is possible to apply decoration easily to textured and irregularshaped containers that can cause an issue for traditional sleeves and labels. for singlepass, directtoshape, highspeed decoration, it is necessary that the printhead offers outstanding print quality with the utmost reliability. furthermore, for container decoration which includes a white and highopacity base layer, the white ink, which is extremely pigmented, requires to be kept in suspension as well as in continuous motion in the printhead to shun nozzle blocking. the groundbreaking design of the 1001 printhead xaar is perfect for printing systems that is directtoshape. the high greyscale capability and native resolution of the xaar 1001 offers an efficient resolution of more than 1000 dpi producing pin sharp text and smooth, high quality tone images. it also offers tf technology&trade which is xaar&rsquos patented one coupled with hybrid side shooter&trade manner to offer the maximum rate of ink flow past the reverse of the inkjet nozzle during the time of drop ejection. therefore, the ink is reserved in steady suspension, any particles and air bubbles are removed, and the printhead stays constantly primed to offer the utmost production uptime even during the harshest industrial surroundings. it is these features which are making the xaar 1001 the top printhead for this segment. oem till gmbh hall b5 booth 320 at drinktec, who is a partner of xaar, will be showcasing a directtoshape and innovative digital decoration system with xaar 1001 printheads. the &lsquotill system&rsquo offers bottling organizations to cost effectively print highresolution text, images and variable data onto containers, that too at the industrial speed. developed from prototype and smallscale production, the innovative modular till smartprint series of machineries are capable of managing volumes from 10 up to 600 cans or bottles per minute. this speed is equivalent to 36,000 per hour. it is possible to combine the till system with a customisable web shop as well as offers highquality decoration by utilizing optimised uv inks that deliver vibrant colours, outstanding adhesion along with the great scratch resistance on metal, pet and glass. mark alexander is the director of marketing at xaar. he mentioned that top brands are incessantly looking out for innovative ways to design their packaging in order to give them a different aesthetic as compared to their competitors. along with these directtoshape innovative systems, producers can really widen the creative boundaries. they have the possibility to bring down expenses related with labels, and still get the supreme quality results, as well as they can respond speedily to variations in product with the capability to apply new designs speedily and to alter them &lsquoon the fly&rsquo without discontinuing production. digital directtoshape decoration is still a comparatively latest technique however, one that he predicts will expand further.&rdquo to completely understand how xaar technology offers exceptional high productivity, print quality and supreme reliability for digital directtoshape decoration, you can visit www.xaar.com. website visitors can also get a link to download the xapp xaar app that is a helpful source of information regarding xaar and the complete printhead series. after downloading, a user can view printhead xaar 1001 animations that give an exceptional insight into what happens at a microscopic level as well as at a high speed right into the printhead. httpwww.packagingeurope.compackagingeuropenews55016xaarprintheadsforpackagi…