Bridgestone corporation and delta electronics announced today that they have entered into an extensive joint agreement to develop and manufacture the nextgeneration of electronic paper products and applications. The joint development between delta and bridgestone will provide valuable synergies between bridgestone&rsquos quick response liquid powder display qrlpd technology and delta&rsquos core competencies in the areas of energy solutions and imaging technology.qrlpd is a bistable, reflective display technology that uses airborne, electronically switchable powder particles of extremely high fluidity. The results are paperlike visibility, wide viewing angles, fast response times and ultralow power consumption.bridgestone will market its electronic paper modules under the brand name &ldquoaerobee&rdquo. According to the agreement, delta will utilize bridgestone&rsquos aerobee epaper display modules to develop nextgeneration electronic paper products, applications, solutions and services.delta&rsquos initial focus will be the greater china market, starting withereader devices and esignage, and will subsequently expand its offerings globally.
