adhesivebacked labels of all shapes and sizes are applied to secondary packaging of manufactured and distributed products in virtually every industry. companies that packages products in a corrugated shipping carton or shrinkwrapped corrugated tray likely uses labels. label content typically includes static or variable text and barcodes for identification as &bull license plate numbers lpns for internal tracking &bull carrier and recipient information for shipments &bull lot, batch or unit information for traceability &bull product name information related to the items in the carton &bull special handling instructions &bull logos, branding andor messaging to support marketing initiatives &bull gtin distribution barcodes