Nothing says ìbrandî like the package. By ted mininni. The food and beverage industry is calling out to consumersófor attention. According to fmi the food marketing institute, many grocery stores carry upwards of 100,000 products, with thousands of new products coming to market every year with the incredible proliferation of new products in the marketplace natural, organic, gourmet, niche, specialty and new age, is it any wonder that manufacturers are demanding upscale, sophisticated graphics and cuttingedge new packaging is it any wonder that manufacturers are shying away from hiring basic graphic design firms, in order to collaborate with brand specialists
