Working with industrial designer Yves Béhar, EveryDrop packaging features LiquiGlide’s coating technology that eliminates friction between the inside of the package and the product and for the first time allows products to flow freely and completely out of the container, which it says establishes new standards for sustainability and consumer experience.
The new translucent packages are designed to allow consumers to see how much product is left and get virtually every drop of the product, which could make the package more recyclable.