plastic in packaging

Single-use consumer habits continue to pose a threat to the environment — particularly in the context of plastic packaging. According to the World Economic Forum, only 14% of plastic packaging is collected for recycling globally. Moreover, by 2050 the carbon footprint of plastics is expected to triple in size. Recognising this, companies are making a move towards sustainable packaging solutions. For instance, by 2030, L’Oréal Paris aims to reduce its carbon footprint by 50%.

LyondellBasell and our mechanical recycling joint venture Quality Circular Polymers (QCP) are working with Unilever, a leading global consumer goods company, to develop packaging materials made from recycled plastic waste for Unilever’s newly introduced Dove roll on and Rexona deodorant product lines. For these two applications alone, it is estimated that 940 metric tons of post-consumer resins will replace previously used fossil-based resins in 2021. The packaging for both deodorants can be recycled after use.