"When it became clear in March that the trade events scheduled for 2020 – an important trade show year for our company – would not be able to take place as planned, we immediately started looking for ways to move the trade fair experience into a virtual space," explains Alfred Kugler, CEO at Mosca. "Although a digital exhibition stand can't replace face-to-face interaction, we see it as an opportunity to showcase new developments along with the latest concepts for digitalisation at the end of the packaging line".