Heura, a plant-based meat startup founded in 2017 on Earth Day by Marc Coloma and Bernat Añaños, has just announced that it is rolling out new packaging that is made of 100% recycled cardboard, which will reduce plastic use by 80% – representing 12.85 tons of plastic waste saved each year. The new packaging is microwaveable, and is also easily separated so that it is completely recyclable.