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Prefilled syringes are now used across a wide array of therapeutics sectors outside of the traditional domains of ant
Prefilled syringes are now used across a wide array of therapeutics sectors outside of the traditional domains of ant
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In this current situation, Consumers are more focused on health and hygiene, which is changing consumer behavior towards packaged foods. They are now looking for products which assures quality and healthy. According to Mintel Report on Indian Consumers 2021, below are the key points about to Indian consumer behavior :
Due to pandemic over half the population of country gives high priority to supporting local business to help revive the country’s economy by supporting products that are ‘Made in India’. Policies like Made in India, Affordable housing and Government led life insurance are shaping consumers choice around health, life goals and supporting local business.
According to Mintel Research, 82% of men prefer healthy lifestyle vs 79% of women. In 2018 and 2019, India has the highest number Of Diabetics at 50.8 Million according to WHO, despite of young population.
Growing awareness of lifestyle diseases through campaigns driven by Brands and Social Media Influencers for healthy living. Brand’ healthy claims are appearing on indulgent categories like Snacks, spreads and bakery products. according to Global New Product Database ,20% of Snacks launched in Year 2018 and 2019 claims to be healthy.
Despite health being a priority always, people are not able to focus on it. This gives an opportunity to Brands to guide people on what actually healthy really means.
Covid 19 has increased everyone's focus on being healthy, which brands can take advantage of, to promotes healthy eating, natural and healthy ingredients and Exercising.
According to a research by Mintel, out of four three peoples have achieved work-life balance and they can focus on other priorities other than work, like family and health. Brands like CULT-FIT allows people involved with them to meditate, exercise and relax anytime anywhere they want to. It helps people to maintain the balance between work, family and health.
Another example is KIT- KAT ads promote concept of ‘Break time’ to help people grab break from work and rejuvenating break with their favorite snack.
18-34 years old prefer to spend quality time with family and friends, this indicates how the stress of modern life is drives people to seek out time to spend with loved ones. Here to brands market products as catalyst for creating more family time. Dominos promotes ordering pizza online to bring family together for occasions like watching match or movies on tv.
The pandemic has led people to push back their priorities such owing business, buying new house, car etc. Job losses, pay cuts has led people being frugal in their spending patterns. Now people are looking for premium rather than basics for health and food spending. People are willing to spend bit more on products which assures quality.
Home care has risen with more focus on appliances as well as furnishing to improve the habitat, to bring in convenience, as home is center of all activities. Usage of home products like disinfectants anti- bacterial sprays, veggies washes have spiked in line with the increased focus on hygiene. Food, Exercise and mental wellness have become priority as people strive for wellness through crisis. Immunity boosting foods are sought after.
In this situation, people are more focused towards health and hygiene, they are willing to spend money on products which are good for health, natural and most importantly immunity booster. People are looking forwards for the products and services which will help them send more time with family and friends.
Packaging Connections observe that this could be opportunity for brands to explore more of appetizing food items with innovative packaging that promotes more family engagement. Homecare products that are more user friendly can be actually used by children with effectiveness as required in this current situation. Because now growing with the pervious packaging will be difficult to achieve same revenue.
The aseptic packaging market is estimated to grow at a CAGR of 10.89%, from $39.6 billion in 2017 to $66.5 billion by 2022. The growth is mainly driven by the rapid expansion of end-use industries such as food & beverage and pharmaceuticals. Primary factors pushing the field upwards are the rising demand for convenience and quality products, a change in consumer lifestyle, the growth of the dairy beverage market. Progress in developing countries inflates the demand for packaged food & beverages as well as natural products such as flavoured milk and juices.
As of today, the main segment is food and dairy, with a 57% share. Consumption-wise, cartons are the most common packaging material in the aseptic beverage market (51% share) as well as in the entire sector of aseptically-packaged products (72% share).
Aseptic packaging- Principle
Aseptic packaging consists in the process of aseptically packing food & beverage and pharmaceutical products right after sterilisation, executed through UHT (Ultra High Temperature). This is different from the standard process, where sterilisation is performed after packaging rather than before.
In addition to sterilisation, another factor that significantly impacts shelf life is the material in use. The most common one is polylaminate, also known as multilayer aseptic carton. Polylaminate is crucial, as it decreases the exchange of oxygen with the environment while also working as a barrier against light - two elements that, if they both came into contact with the product, might negatively alter it.
History
Aseptic packaging was invented in the late 1920s, but soon discarded due to high costs and inflexibility. The technology, simply, was not mature enough. During the following decades, though, development was tremendous, leading to consumer-size aseptic packages becoming very common in the 1960s across the milk industry in Europe. At that time, Europe did not have the commercial refrigeration capacity to transport milk from rural dairies to the urban centers. The solution came in the form of carton bricks, so named because of the peculiar shape resembling a building brick.
Carton bricks guarantee several advantages over traditional milk packaging methods. For one, they do not need refrigeration, since the aseptic packaging process ensures long shelf life at ambient temperature. Also, their characteristic brick-like shape makes them easy to stack and space saving. These factors among many others determined the popularity of aseptic carton packaging.
In packaging, multilayer aseptic carton refers to thin multilayer structures made by combining layers of paperboard, plastic and aluminium. Multilayer aseptic carton for milk and beverages can be single portion and family size.
Depending on the expected shelf life, it can have two different structures:
The long shelf life is achieved thanks to the additional aluminium layer, today as thin as a few µm, that is inserted between the paperboard and the internal polyethylene layer.
Each layer in the structure has its own importance, like first layer gives protection from moisture and external agents, second layer Makes the packaging recognisable and appealing, third layer ensure the recipient is sturdy and firm, fourth layer helps in adhesion between carton and aluminium film, fifth layer works as light and gas barrier and preserves nutritional value and flavour and aroma at ambient temperature, sixth layer which is adhesive resin layer ensures the adhesion between the two and seventh layer has an alimentary use as it come direct contact of product.
Polyethylene is used for moisture protection, sealing, and as a promoting agent. Each polyethylene layer is made with a different kind of resin:
- The external layer made of Low Density Polyethylene (LDPE) protects the second layer (printing), provides moisture, and ensures functional stability to the flaps of the brick. In this layer an innovative, non-standard practice that a few players, including IPI, employ is to use biopolymers derived from sugarcane, the use of which increases the vegetable and renewable component of the packaging solution.
- The middle layer consists of an adhesive resin that makes the aluminium foil stick to the paperboard.
- The internal layer made of Linear Low Density Polyethylene (LLDPE) provides sealing as well as mechanical properties.
The advantages of multilayer aseptic carton
Multilayer aseptic carton delivers many advantages from a business, consumer, and marketing perspective.
Business-wise:
Consumer-wise:
Marketing-wise:
Aseptic packaging is accomplished by following these steps:
1. The liquid food product goes through a process of thermal treatment, which leads to a commercially sterile product.
2. The packaging material is sterilised in a dedicated zone inside the packaging machine.
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Cryopreservation is a process that preserves organelles, cells, tissues, or any other biological constructs by cooling the samples to very low temperatures.Cryopreservation is to preserve and store the viable biological samples in a frozen state over extended periods of time.
Blood Cryoconservation Bag is a safe way to preserve blood components when cryopreservation is indicated. This bag is indicated for freezing of blood and blood components, for cryogenic blood preservation and cord blood storage in liquid nitrogen. It is made from polyolefin film, which combines the liquid nitrogen stability with excellent flexibility and puncture resistance.
Polyolefin has low water vapor transmission and good gas barrier properties, helping to preserve the integrity of blood components.
These bags are used for 2 applications:
-Storage of platelets: this is performed at 37°C.
-Storage of stem cells: short term at room temperature or 37°C and Cryogenic storage at -196°C.
Structure of bag
1.Polyolefin films
This special material has mono layer structure and combine very high oxygen and carbon dioxide transmission rates with excellent cold storage properties down to -196˚C. At this temperature the polyolefin film remains more flexible compared to EVA materials; which makes it the preferred film for such freezing application. Biocompatible according to ISO 10993.
2.Tubes
Monolayer or coextruded multilayer tubing with polyolefin elastomer blend outside layer. This tube is designed specifically for application like cell culturing, cold storage and blood components. Biocompatible according to ISO 10993.
3.Spike ports
EVA spike port is designed for main application areas including cryogenic storage. It is characterized by a perforable internal membrane and besides the spike is radio frequency welded on the top. Biocompatible according to ISO 10993.
Features of Cryopresarvation bag
1.Protect Your Cells
Hermetically sealed spike ports prevent liquid nitrogen contamination.
2.Traceability
Permanent lot number is heat welded into the tail of each bag. Each bag has a donor tube with printed segments of approximately 100uL and a matched number on the bag.
3.User Inspired Design
Stock tubing sets may include a luer-activated needle-free injection port, sterile-weldable tubing, and/or luer connectors. Donor tube is placed in the corner of each bag for easier de-bubbling and sealing.
4.Closed System Processing
Enable the user to manipulate cellular products in a closed-system outside of a clean room.
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