the new and unique perfume paper passion was created with an intention to reinterpret the characteristic scent of freshly printed books while accentuating passion for paper and combining several arts &ndash literature, design and perfumer.collaboration on creation of &39scent of fresh book&39 as spiced successfully by designer karl lagerfeld who created the outer carton and named paper passion. lagerfeld has also got the idea for the outer packaging that will be bookshaped and will be opened like a book.bed is cut in the bright red perfume pages of the book an empty space in which a glass bottle is placed. inside the book there are short essays on the subject of books written by karl lagerfeld, schoen, german author and artist günter grass, and wallpaper&39s editorinchief tony chambers.