Nbspclariant Showcases The Latest Personal Amp Home Care Solutionsmumbai February 28 2013 Clariantrsquos Bu Industrial Amp Consumer Specialties Ics Exhibited The Latest From Its Range Of Unique Personal Amp Home Care Products At The Hpci Trade Fair In Mumbai Between Feb 28 And March 1 2013 See It Feel It Was The Theme With Which The Bu Introduced Their Main Range Of Mild Surfactants Performance And Optical Effect Boosterswe Are One Of The Leading Provider Of Specialty Chemicals And Application Solutions For Consumer Care And Industrial Marketsthe Consumer Care Segment Includes The Personal Care Business Which Among Others Develops And Produces Specialty Ingredients For Skin And Hair Care Wet Wipes And Selected Pharmaceutical Applications The Industrial Amp Home Care Business Helps Customers Gain A Competitive Advantage With Its Product Range For Household Cleaning Fluids Disinfectants Industrial And Hospital Cleaning Solutionsnbspdr Alexander Snell Head For Ics Business In India Explained Ldquoindia Ndash An Important Market In Asia Is One Of The First Markets Where We Tailored Our Products Specifically For The Local Market Needs In Recent Years Clariant Has Stepped Up Its Efforts In Localizing Its Products And Dedicated To The Growing Domestic Market In India Our Market Enablers Are Not Just In Selling A Product But That Of Offering Concepts Which Help Our Consumers Ndash The Formulators Ndash To Develop Products In Line With The End Consumer Needs One Of The Key Pillars Of Our Growth Is Innovation On A Product Level Ndash Like Products For Removing Various Kinds Of Stains And Innovation At A Strategic Level Which Addresses Corporate Sustainability Issues We Are Strongly Represented In India We Opened An Application Development Centre In Thane For Personal Care And Home Care Formulations To Be Closer To Our Customers In Addition To Our Stateoftheart Production Sites In Roha And Kanchipuram Moving Forward We Are Also Planning To Further Our Interactions And Support With Our Major Market Player Customers In India We Aim To Be The Preferred Partner To The Personal Care Industry Being Recognized For Sustainable Innovation And Sensorial Solutions Clariant Is Also An Expert In Meeting The Challenges In The Home Care Industry As Wellrdquoemspsome Of Our Key Products On Display Includedbull Mild Amp Creamy Hostapontrade Hostapontrade Range Of Mild Surfactants Which Induces A Rich Creamy Lather To Your Soaps Giving Your Skin A Silky Feelbull Velvet Amp Fresh Aristoflextrade Polymers Aristoflextrade Polymers Show Unique Fresh Sensorics For Thickening And Texture Enhancement Giving Your Skin A Fresh And Velvety Feelbull Clean Amp Shiny Genaminoxtrade Amp Hostageltrade Hostageltrade Ph1 Thickens Formulations Below Neutral Ph Combining Excellent Detergency Properties With Rheology Modification For Sparkling Clean Toilets Nbspnbspnbspnbspnbspcombine Hostageltrade Ph1 With A Product From The Genaminoxtrade Series Clariantrsquos Aminebased Foam Boostersbull Diamonds Amp Pearls Aristoflextrade Tac Aristoflextrade Tac Is An Effective Suspending Agent For Surfactant Systems It Stabilizes Wax Pearls And Bubbles In Your Liquidshostapontrade Genaminoxtrade Hostageltrade And Aristoflextrade Are Trademarks Of Clariant