did you know&hellip 70 of purchase decisions are made in store us consumer buying habit study&rdquo by popai, international association of point of purchase 10 of shoppers switch brands inside the store sdmis study by ogilvyaction 20 of shoppers impulsively buy in categories they had no intention to buy before entering a store sdmis study by ogilvyaction 85 of shoppers perceive instore factors price, packaging, shelf displays as more influential than outofstore marketing.
