rexam, a leading global beverage can maker, has partnered with spanish beer brand mahou, to create promotional cans in support of its sponsorship of popular spanish football club, real madrid. the cans which use rexam&rsquos editions&trade technology patent pending allow for eight different designs on the same pallet and tap into increasing consumer demand for personalised products. featuring unique tshirt designs of some players from the spanish team, the promotional cans reinforce mahou&rsquos official sponsorship with spain&rsquos premier team.