“The world of packaging is moving faster than ever. Success comes down to being aware of trends in other product categories, keeping in mind the world that shoppers and consumers live in, how they make decisions, how they use products, and bringing new ideas to your space,” highlighted Keenan Thompson, Director of Innovation NA Packaging, Anheuser Busch InBev.
Thompson gives us his take on staying innovative and competitive.
How do you stay innovative in this competitive environment?