Creative agency Hell Yeah! has created a new look squeezy bottle for sustainable condiment brand Rubies in the Rubble’s flagship ketchup product.
The redesign, which is on shelf now, aims to premiumise the brand, enhance taste appeal and stand out in an incredibly competitive category.
Rubies in the Rubble produces delicious ketchups, mayos and relishes using surplus cosmetically imperfect ingredients, which would otherwise have gone to waste.