April 2024

Unilever, one of the world’s largest fast-moving consumer goods (FMCG) companies, consistently pioneers new products across personal care, home care, nutrition, and other sectors. With renowned brands like Dove, Domestos, Cif, Knorr, Axe (Lynx), Ben & Jerry's, and many more, Unilever products are likely found in households globally. The FMCG industry, driven by constant consumer demand, demands ongoing innovation and adaptation in product strategies. Packaging design plays a pivotal role in consumer perception, alongside product quality.

As people become more health conscious and aware of the need to take preventive healthcare measures, the market for nutraceuticals – products that combine pharmaceutical-like properties with nutritional benefits – is growing rapidly. According to a recent report by MarketsandMarkets, the U.S. nutraceutical packaging market is projected to reach 4.2 billion by 2028, up from 3.4 billion in 2023.

With a 45-year history of driving sustainability in the cleaning industry, Ecover’s newest offering not only provides effective cleaning solutions but also emphasises eco-friendly packaging.

Packaged in boxes made from 90% recycled cardboard and certified by the Forest Stewardship Council, each box contains either 18 or 34 capsules, offering consumers a convenient and eco-friendly laundry solution. 

Pulpoloco Sangria stands out in the bustling beverage industry with its innovative CartoCan® packaging, setting a new standard for eco-friendliness. This 250-mL aseptic paper can features vibrant, mosaic-like graphics that not only captivate attention but also signify a strong commitment to environmental sustainability. Utilizing 30% less material than traditional aluminum or PET cans, and comprising 60% Forest Stewardship Council-certified paper, it represents a shining example of eco-consciousness.

More than two thirds of Amazon customers in India would prefer to receive their orders without any cardboard boxes or paper bags, according to a study by the e-commerce giant. “Customers are happiest to receive items such as clothing apparel, detergent and stationery in the manufacturer’s original packaging, with just the addition of an address label,” the study said.

TotalEnergies Lubrifiants’ 20-liter premium lubricant cans made in France and Belgium will be fitted with the new closures made from 50% PCR material.

Fully embodying a circular/closed-loop approach, the raw material processed by BERICAP into can closures for TotalEnergies Lubrifiants comes from TotalEnergies’ own circular polymer range RE:clic. rPE57525 combines mechanically recycled polyethylene with a high-performing booster to achieve virgin-like performances. By switching from the current DIN 60 standard closure to DIN 60 ECO, weight savings come to 25%.

LUSH, the British cosmetics retailer is constantly looking for ways to innovate with packaging, especially when it helps its mission to “Leave the world lusher than we found it”, and is aiming to continue this through introducing Prevented Ocean Plastic™ Globally.

Retaining the same shape and size as a classic Easter Egg, but Divine said it is using 40% less packaging.

Sophie Loveday-Davies, group marketing director, Divine, said: “Sustainability is at the heart of what we do, so we’re proud to be launching our range of Flat Eggs, which are both more environmentally friendly than a boxed Easter Egg, as well as being the perfect solution to letter box gifting.”

The new range is available through selected retailers, including Waterstones, Oxfam, Amazon and the Divine webshop.

We’re trialling new packaging machines in Europe and the US that build made-to-fit paper bags around individual items on demand, reducing the volume of packaging for thousands of everyday items.