a great way to emphasize a certain feature of an object is to juxtapose it with another item lacking the said specific characteristic. motozone packaging carries this technique out in a very simplified way, through the pairing of metal wrenches with cardboard bases cut with winding edges. the soft and sinuous curves of the backings reinforce the look of solidity and strength in the tools, and the seemingly offcentered printing approach contrasts the precision manufacturing of the automotive repair equipment.