The survey also concludes that high quality and sustainability characteristics are becoming more and more important as selection criteria. Converters also have high expectations on properties such as printability, runnability in the conversion process, and folding properties – all of which both Invercote and Incada achieve with ease.
Iggesund and Stora Enso are perceived as leading the paperboard market with regard to sustainability, even though the majority of the respondents do not see any clear leader within the industry.