Brand manufacturers need to protect consumers from counterfeits, follow the latest regulations and avoid FDA sanctions and recalls. Innovations and technology that track and trace a product through the entire supply chain have become increasingly critical as a result. PMMI, the Association for Packaging and Processing Technologies, examined this trend in depth by interviewing 75 brand manufacturers, industry experts and technology suppliers. For highlights of PMMI’s soon to be released Brand Protection and Product Traceability Market Research Report, download the latest infographic.
Industry professionals can learn more about strategies, solutions and technology to protect their brand at PACK EXPO International and the co-located Pharma EXPO 2016(Nov. 6–9, Chicago).
