Crisp and iridescent in shimmering shades of green and blue, a new carton from Finnish spirits producer Arctic Brands Group for its premium handcrafted gin features a holographic design inspired by the Northern Lights that is lifting brand sales in Finland and winning accolades throughout the packaging community. The carton uses a unique holographic metallization effect that uses 1% of the aluminum of traditional foil laminates, thereby also helping protect the environment that it so gorgeously depicts.