With their foil-lined cardboard tubes, metal bases and tear-away lids, and plastic caps, the crisp brand’s distinctive packaging has been described as a “nightmare” to recycle due to the combination of materials present. Now Pringles is attempting to shed its old look, with parent company Kellogg’s trialling a tube made of widely recyclable paper, allowing fans of the snack to dispose of the packaging with their regular household recycling. The new tubes are currently being sold at three Tesco stores in East Anglia as part of a six-week trial.