The two new ranges are more, a luxury chocolate biscuit, and the savoury original. The new packaging has what the agency described as a &ldquocontemporary&rdquo colour palette.
Creative direction director david major said &ldquofurniss has been the favourite &lsquogift&rsquo biscuit for many years in the south west. &ldquowe have made the brand more mainstream and given the packaging true shelf appeal that now competes favourably on a national level.