The brand will be supported by a marketing campaign called &lsquoit&rsquoll go with anything&rsquo. The new bottle will be available as a 99p pricemarked pack on 500ml variants. Cocacola enterprises communications manager selena taylor said &ldquooasis is set for bumper sales with the return of the blackcurrant apple flavour, and a multi million marketing campaign to support the range. &ldquoin april alone, oasis will reach approximately 13.6million 1834 year old target consumers, so it&rsquoll be at the forefront of shoppers minds when choosing their lunchtime refreshment.
The new campaign will drive the lunchtime occasion and we hope shoppers basket spend and increase sales for retailers.
