The london and warsawbased agency has produced the structural designs for the new familysized 900ml and onthego 300ml formats. Tropicana&rsquos new launch is reported to be the firstever range of still lemonades to be made from 100 fruit juice with no added sugar. The agency said that the bottles had a distinctive &ldquobrandownable&rdquo tropicana shape and created a good size impression, gave clear standout and recognition.
Pepsico international packaging development manager asit modha said that the structures were &ldquoconsumer compelling and designed for manufacture within our tight production specifications".
