Smirnoff launched its smirnoff white vodka, that is filtered using low temperature. This vodka product launched exclusively in travel market is purified and freezefiltered at 6°c, which gives it an unprecedented smooth taste. The bottle designed for this product is clear in the bottom and smoothly frosted in the top.
The striking white bottle of smirnoff white was designed to reflect the crystalline formations found in the purest arctic ice. There&rsquos a golden smirnoff white logo placed against the white finish of the bottle closer to its neck that symbolizes a block of solid ice. The premium bottle will ensure standout on shelf and high impact retail theatre will capture the attention and imagination of travellers worldwide.