This Project Involved Re Positioning The Brand Into The Premium Market The Repositioning Was Achieved By Changing The Bottle Design Its Labels And Cap Our Research Team Studied Various National And International Products For Consumer Food Productsthe Initial Ideas Were Presented To The Customer In The Form Of Sketches Based On The Concepts Presented The Customer Choose The Concept On Which Our Design Team Started Working On The Key Challenges Faced During The Endtoend Packaging Design Were On The Manufacturing Material Selection Painting And Printing Frontkey Considerationthe New Brand Was