We always hear the phrase never judge a book by its cover. But when it comes to custom packaging, we cannot underestimate the power of a creative design. The power of a productive and unique solution matters to both brick-and-mortar and e-commerce sales. It is your first touchpoint with the customers. Packaging is your first chance to connect with the targeted audience on a personal level. It makes a killer impression and impacts their decisions. But to master the art of design, it is essential to know the basics.
