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Breaking news

Seoul Dairy is bringing SIG Terra Alu-free + Full barrier to shelves, the first aseptic carton recognized as recyclable under Korean regulations
Posted on: November 22, 2025
Mushroom material takes on plastic packaging at Belgian start-up
Posted on: November 17, 2025
Bio-based film matches traditional plastic packaging in blocking moisture and oxygen
Posted on: November 12, 2025
With Memora, Lumson turns grape residues into innovative packaging
Posted on: November 13, 2025
Alcoa, Ball and Unilever debut carbon-free aluminium aerosol packaging
Posted on: November 07, 2025

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Consumer Psychology and Product Packaging

Profile picture for user GraniaJain
Grania Jain
January
18
/ 2022
Read more about Consumer Psychology and Product Packaging

Studies have repeatedly shown that every perceptible detail of a product has an impact on how consumers interact with it. From size and shape to colour and font, every little element makes a difference.

In this blog, we will go over some of the psychological triggers that help consumers in identifying a product and associating with it.

December
24
/2021
3 Tips To Improve Your Packaging And Labeling Process
3 Tips To Improve Your Packaging And Labeling Process
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December
11
/2021
WRAP and Valpak join for postcode packaging waste guide
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November
22
/2021
Marketing 101: Can You Judge A Product By Its Package?
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August
05
/2020
, , ,
Benefits Of Using Customised Calico Bags For Your Product Packaging
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