DS Smith's design team reviewed several single-use plastic packages previously used by Serele Super for its tomato range and developed four fibre-based corrugated cardboard punnets to replace them. The new formats are designed to be compatible with existing production lines and are fully recyclable at the end of life. The punnets are FSC certified and intended to simplify packing operations.
The designs include angled corners to accommodate different cherry tomato varieties with varying size requirements. According to DS Smith, the punnet structure reduces unused space while supporting packing efficiency in hybrid production environments. The packaging is combined with a recyclable flexible film to support handling and shelf presentation.