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interactive packaging

Nerds packaging unlocks candy-themed Dungeons & Dragons adventure

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Grania Jain
September
01
/ 2021

Starting in September, specially marked versions of Nerds Gummy Clusters and Rainbow Nerds Theater Boxes will come with a receipt that can be uploaded to nerdscandy.com/dnd. On the site, visitors can start an exclusive "Restoring Harmony" campaign that includes a PDF adventure and character sheets based on the Ferrera-owned candy's mascots.

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August
26
/ 2021
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/ 2021
Toppan releases NFC-enabled packaging
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